Unique, talented and beautiful is what describes Chicago-based model Demisha Robbins who is better known as De Strawberry. Her mom is to credit for introducing Demisha to modeling at an early age. Her interest grew her freshman year in college. Working with Chicago photographer Brian Flynn, she was able to develop her skills more thus leading her to entertainment manager King Davis. The freckles, red hair and bubbling personality make her a triple threat. Demisha is a different type of model from Chicago. Her vision is to expand her image and work with major fashion brands worldwide. When asked about the next 5 years of her career, she expressed how she wants to open businesses, work with various charities and become a face that is linked to such major brands as Balmain, Chanel and more. Ambition is what separates her apart from other women in the industry. With the new year here, she is focused on expanding her acting career. De Strawberry is definitely the complete package and she plans to extend her brand worldwide.
Brand & Image Re-construction
Objective: To re-brand and further the career of a former urban model.
Challenge: The client wanted to not just rebrand herself but project herself toward mainstream modeling. De Strawberry expressed how being a former urban model from Chicago was hinderance but with the right vision – her brand can be changed around through key visuals and key branding opportunities.
Solution: The Visionary King helped co-create stunning photo shoot with De Strawberry that not just increased her visibility on social media but also added to her publishing credits.
- Logo created
- Brand management
- Business Management
- Creative Direction
- Magazine Publishings (Ellements Magazine)
- Brand Ambassador Placement